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Rocket – Group Sales Software That Transforms Hotel Convention Sales
Automate Group Sales and Convention Inquiries in Minutes Instead of Hours
Rocket is an AI-powered Event Management Software built specifically for hotels. It processes group and meeting requests in minutes instead of hours — from initial inquiry to confirmed block in your PMS.
Less operational workload. More time to close business. Trusted by independent hotels and multi-property groups across Europe.
The Core Features of Rocket
Group Sales Automation: What Rocket Solves
Convention and group sales teams still copy data between email, PMS and Sales & Catering systems. Availability is checked manually. Proposals are built under time pressure — while the client waits.
The result: slow response times, lower conversion rates and skilled sales professionals stuck in administrative work.
Rocket eliminates these inefficiencies at the process level — through AI-driven workflows with deep integration across PMS, CRM, RMS and Sales & Catering platforms.
Unlike standalone proposal tools or CRM add-ons, Rocket writes data directly back into your connected systems. No copy-paste. No manual re-entry. No parallel spreadsheets.
Meeting and Event Management – Core Features
AI-Based Inquiry Analysis Rocket reads incoming requests from emails, web forms and booking portals. It identifies key parameters — attendee count, room setup, dates, accommodation needs and add-ons — and structures them automatically for processing.
Real-Time Availability Check Through direct PMS integration, Rocket verifies room and function space availability in real time, including rates, occupancy levels and restrictions.
Proposal Generation in Minutes Based on your pricing logic and branded templates, Rocket generates complete, accurate proposals automatically — aligned with your revenue strategy and brand standards.
CRM Matching & Data Hygiene Client profiles are matched, updated and deduplicated automatically. Clean data before it enters your system.
Full Block Creation in PMS & Sales Systems All reservations, meeting rooms and rate details are written directly into connected systems. No re-entry required.
Revenue Management Integration Rocket connects to your existing RMS and applies pricing strategies consistently throughout the entire workflow.
Built to Integrate – Not to Replace
Rocket follows an API-first architecture and connects directly to your existing hotel system landscape:
PMS: Oracle OPERA, Shiji, SIHOT, Apaleo, MEWS and others
Sales & Catering: Delphi, Event Temple, OSEM
Revenue Management: IDeaS, Duetto
CRM: Salesforce, HubSpot, Pipedrive
For legacy environments without open APIs, Rocket provides RPA-based integrations. Your existing infrastructure stays in place.
The Business Impact of Rocket
More speed. More conversions. Zero friction losses.
15% faster
+32% conversion rate
100 % response rate
15× faster from inquiry to proposal
+32% higher conversion rate through faster response and structured offers
100% response rate – no lost requests
What This Means in Practice
A hotel handling 40 group or meeting inquiries per week typically spends around 60 hours on availability checks, data entry and proposal creation.
With Rocket, operational workload drops to under 5 hours. The recovered capacity goes into follow-ups, negotiations and revenue development — where it belongs.
These figures reflect real operational deployments, not projections.
Rocket for Independent Hotels and Multi-Property Groups
Rocket is the core platform of MICE DESK — built to fit every hotel structure.
Independent Hotels A ready-to-deploy solution that centralises inquiries and delivers complete proposals within minutes — without complex IT projects or additional headcount.
Hotel Groups & Multi-Property Operations Standardised processes across all properties. Central governance and demand distribution. Full performance visibility across locations.
Typical deployment scenarios:
City hotels with high MICE volume and lean sales teams
Resorts with seasonal group demand and complex space configurations
Centralised group sales hubs managing multiple properties
Multi-brand operators with heterogeneous PMS landscapes
Rocket Enterprise – Convention Sales Automation for Hotel Groups & Multi-Brand Operators
For hotel groups operating multiple properties: Rocket Enterprise extends the core platform with centralised governance, cross-property control and group-wide data ownership.
The Multi-Property Challenge
Hotel groups operating across locations face challenges a single-property setup cannot address:
Fragmented PMS landscapes across properties
Non-standardised workflows and proposal processes
No centralised reporting or cross-property comparability
High operational expenditure from manual sales processes in each location
The result: inconsistent data, missed revenue opportunities and limited strategic control.
What Rocket Enterprise Adds
Centralised Governance Unified roles, permissions and proposal standards across all properties — managed from a single control layer.
Cross-Property Capacity & Demand Steering Central teams gain real-time visibility of available inventory across all locations. Requests can be distributed by region, segment or commercial priority — with measurable revenue uplift.
White-Label Capability Rocket operates fully in the background. Your hotels communicate exclusively under their own brand.
Legacy System Connectivity Older PMS and Sales & Catering systems without open APIs are integrated via RPA — no infrastructure replacement required.
Scalable Group-Wide Architecture PMS, CRM, RMS and Sales & Catering systems across all properties are connected into one consistent, automated workflow.
Three-Step Rollout Model
Workshop — analysis of systems, processes and governance requirements across all properties
Pilot — controlled implementation in selected locations with validated results
Scale — structured rollout across the full portfolio
Ready to Automate Your Group Sales?
See how Rocket captures incoming MICE inquiries automatically, checks availability in real time, generates proposals within minutes and synchronises all systems without manual intervention.
Frequently asked questions about Rocket
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Rocket is a hotel-specific Group Sales Software that automates convention and meeting sales processes end-to-end. It supports independent hotels, city hotels, resorts and multi-property groups looking to improve response times, proposal quality and operational efficiency.
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MICE stands for Meetings, Incentives, Conferences and Events — the four core segments of group and event business in hospitality. Rocket automates the complete MICE workflow from inquiry intake to confirmed system entry.
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Hotel MICE software automates the handling of group and meeting requests — including inquiry analysis, availability checking, proposal generation and system integration. Rocket is purpose-built for hotel Convention Sales teams and connects directly to PMS, CRM and RMS environments.
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Sales & Catering systems store data entered by people. Rocket automates what happens before manual entry: inquiry analysis, availability checks, pricing logic and proposal generation. It makes existing systems significantly more productive — without replacing them.
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Yes. Workflows, approval rules, pricing structures and proposal templates are configured based on your current processes. Rocket executes them automatically and consistently.
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Processing time for group and meeting requests is reduced by up to 15×. Work that previously took hours is completed within minutes.
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No. Rocket connects via certified API or RPA to your existing PMS — regardless of vendor or system age. No replacement, no data migration risk.
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Depending on system complexity, most implementations are completed within 2 to 6 weeks. Many hotels go live within 30 days, including technical integration, testing and team onboarding.
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Rocket integrates with all major PMS, CRM, RMS and Sales & Catering platforms. Custom integrations are available via open API architecture.
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Rocket Enterprise extends the core platform with centralised governance, cross-property demand steering, white-label capability and a structured multi-property rollout framework.
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Yes. The live demo is personal, free and without obligation.